Senior Executive and Manager of Jalima & Associates
Thanks to the counseling and support she received from Entrepreneurship Pioneers Initiative (EPI™)-The Center for Urban Entrepreneurship & Economic Development (CUEED) at Rutgers University in Newark, Marcela founded Jalima & Associates (www.jalimaandassociates.com), a virtual CFO/bookkeeping and Strategic Advisory company that provides integrated cost-effective CFO & bookkeeping services as well as strategic planning & counseling to individuals and small to medium size companies worldwide.
Marcela currently manages day to day operations of her business management, bookkeeping and CFO services for Jalima & Associates and operations management for Jalima Coffee as well as teaching webinars for the NJ Small Business Development Center; also she teaches accounting, bookkeeping, strategic planning and finance for the NJSBDC in Newark, NJ and the EPI Program at Rutgers University. In 2012, Marcela was a business plan counselor and business coach for the Obama’s Jobs Act through other SBDCs in NJ. Currently, she is the SBA instructor and business coach for the Emerging Leaders Program in NJ.
In 2014, Marcela received the Immigrant Entrepreneur of the Year, George Perrott Macculloch Award for Leadership and was nominated for the David Sarnoff Award for Advocacy & the Community Engagement. In 2013, Marcela received the award Mentor of the Year in NJ. Marcela serves on the Board and is the immediate past president of the Rutgers University EPI™ Alumni Association; she is a Money Manager volunteer for Senior Services in NJ and also volunteers as a trilingual doctor’s aid for a free health clinic in Phillipsburg, NJ.